Firetop's Director, Matt Peskett, has worked in digital since 1997. He spent ten years working in e-marketing, web development and online ad ops for Spearhead Training, Nature Publishing Group, William Reed Business Media and Fidelity Worldwide Investments. Matt founded Firetop Ltd (2003) in order to provide digital marketing services to other sectors and since 2011 he has been dedicated to Firetop on a full time basis. Today, Firetop has an office in Dorking, Surrey from where digital projects are co-ordinated with developers in Mumbai, London and Middlesborough. Typically our clients are based within the UK but occasional projects have taken Matt on his travels to Dubai and Las Vegas. Since 2003 we have worked with more than 150 clients including BBC Worldwide, Hearst, Letts, Springer Nature, JP Morgan and Greenpeace.
More than 25% of all websites are built using Wordpress. The platform is free, enables clients to edit their own websites relatively easily (without coding) and it offers a huge range of functional 'plug-ins' that make new features easy to install in an extremely cost effective way.
At Firetop we specialise in Wordpress websites and plug-ins that support news and magazine publishers, recruitment and job boards, training courses (on and offline), 'drag and drop 'email newsletters, e-commerce sales and events. Specific plug-ins that we can provide support on include WP Courseware, WP Job Manager, Woocommerce, Business Directory and Mailpoet.
Firetop has two dedicated Linux servers and a full back-up system allowing us to host Wordpress websites and other PHP platforms for our clients. We also host & support installations of the Revive Ad Server (formerly Open X) so that clients can sell banner advertising on their websites.
Building a website is obviously only half the challenge, a website needs visitors and those visitors need to be relevant if they are to convert to customers. If the results of our SEO audits are anything to go by, too many websites are STILL being built without an organic Google strategy. Consequently we are also engaged in the management of numerous Google Adwords campaigns too - some small and local, some International. Do get in touch if you need assistance with your search engine marketing.
“I have known Matt at Firetop since 2004, he first helped me design and set up our brand new website and he also took control of managing the site for us... I must say he is a credit to his industry, his knowledge is outstanding and I have every faith in his every word, I wouldn’t hesitate in recommending Matt to anyone that might need his services.”Read More
“We have been trading since 1985 having tried all forms of advertising, we were astounded how quickly the Google campaign generated business. I knew it was right for us when we told Firetop to turn it off for a week so we could catch up! Matt has controlled the costs superbly for us, his advice and knowledge is simply excellent.”Read More
“Matt's in-depth knowledge of digital marketing has enabled us to learn more about our websites and help improve all aspects of them, ultimately improving our conversion rate. He has worked hard to understand our business and enables us to get the most out of our digital resources, including social media. He is interesting, intelligent and fun to work with and we enjoy our meetings with him.Read More