Firetop’s owner Matt Peskett has over ten years of search engine marketing experience. He has worked on more than 200 websites, presented at the prestigious international ‘Search Engine Strategies’ conferences and even engineered an increasingly rare Google PageRank 10 score for a prestigious international publisher!

For those new to search engine marketing, ‘Search Engine Optimisation’ (SEO) refers to the adjustments that can be made to a website to improve its positioning in the FREE area of search results pages. Typically this is the largest area of listings in the middle of the page, surrounded by the paid for / sponsored adverts (which we can also help with) as shown below:

The team here at Firetop provides an SEO audit service (£299+VAT) which evaluates three key areas of your website:

1. Accessibility / Navigation – Can search engines get to all of your content / products?
2. Content / Keywords – How do search engines rate your content / products?
3. Link Popularity – How do search engines perceive your site’s popularity?

In your report you will receive our SEO analysis in a series of suggested improvements that should be made to your website – typically a five to ten page PDF document. This audit report serves as a guide for your web developer(s) in order for them to make the necessary changes that will increase your traffic, enquiries and online sales!

For experienced web developers our SEO audit suggestions require little or no further input from us post-delivery. However we do of course offer follow-up consultancy should you need assistance with:

• Researching keywords (from a variety of sources).
• Updating an existing website to incorporate SEO suggestions.
• Meeting with you and your web developer in order to agree an SEO implementation strategy.

At Firetop we deal only in ‘ethical’ search engine optimisation techniques; we do not hide content in pages, stuff keywords or obtain questionable back-links – naturally we do not recommend any such methods in our SEO audit recommendations.

Contact us today to discuss your own search engine optimisation requirements.